img_01pc_6
Fall 2026
“MUTE THE ICONIC”

Matte lips never fade away.
Not over time, nor through the decades.
Celebrating their enduring, timeless allure as an icon of personal style, ADDICTION presents a new high-performance matte lipstick updated for today’s attitude.
Blurred contours rendered with a smooth matte finish.
The subtle tones of smoky, muted colors.
They are the key to a beauty that is true to yourself.
Enjoy lasting color, soft durability and unwavering confidence.
MUTE THE ICONIC
Enduring lips that are iconic without saying a word.

READ MORE
img_02_4
NEW
CONFIDENT MATTE LIP

With a smooth matte texture, this liquid lipstick wraps lips in rich, moody hues that last.
ADDICTION’s long-selling matte lipstick updated with a blurred, effortless vibe and muted colors.
Enjoy unwavering beauty, comfort and confidence for up to 18 hours.*1

 

ADDICTION TOKYO CONFIDENT MATTE LIP
HK$270 each (12 colors)

■ Designed for 18 hours*1 of color and comfortable wear, for all-day staying power*1

■ Light and moist texture feels virtually weightless

■ Smooth matte texture locks evenly onto lips to deliver true, rich color

■ Waterproof, smudge-proof, transfer-proof

■ Free of paraben and gluten* 2

■ Fragrance free

 

Cosmetic Ingredients

● 8 types of organic plant-derived ingredients

Olea europaea (olive) fruit oil, Simmondsia chinensis (jojoba) seed oil, Carthamus tinctorius (safflower) seed oil, Sesamum indicum (sesame) seed oil, shea butter, murumuru butter (Astrocaryum murumuru seed butter oil), cacao butter, Argania spinosa (argan) kernel oil, rose hip oil (Rosa canina fruit oil), squalane (emollients)

 

*1 Internal ADDICTION study. Individual results may vary. *2 Made without ingredients containing gluten (those that contain wheat, barley, or rye in their composition).

 
confidentmattelip

The same renowned longevity, rich color, thin veil, and transfer resistance as THE MATTE LIP LIQUID, now with an improved texture that wraps around lips for more comfortable wear.

A new applicator makes it easy to apply lipstick evenly, with a narrow tip that ensures a beautiful finish even on tight areas like the corners of the mouth.

MCRG001_3
001 Pointed Toe
Pink beige with the elegance of ballet shoes
3
Off
MCRG002_2
002 Norm Nude
Simple beige that perfects the art of minimalism
3
Off
MCRG003_2
003 Hippie Cherrywood
Woody orange that exudes boho vibes
3
Off
MCRG004_2
004 Preppy Rose
Dusty rose for the true intellectual
3
Off
MCRG005_2
005 Bitter Walnut
Effortlessly chic walnut brown
3
Off
MCRG006_2
006 Rosy Taupe
Smoky rose with a modern warmth
3
Off
MCRG007_2
007 Mauve Spice
Smoky mauve that gives femininity an edge
3
Off
MCRG009_2
009 Taupe Mania
Grungy taupe with a hint of deep warmth
3
Off
MCRG012_2
012 Bordeaux Brown
Warm brown with a sensual warmth
3
Off
9
6
4

HOW TO APPLY

 

 

LIMITED
THE SINGLE EYESHADOW
MATTE

Give your gaze soft shadows and a touch of cool with these matte eyeshadows in muted colors.
Creating sleek definition and subtle depth, they give eyes a truly captivating look.
The soft texture melts onto lids, and colors stay pure and true even when layered.

 

ADDICTION TOKYO THE SINGLE EYESHADOW MATTE
HK$150 each Case sold separately (4 limited-edition colors)

■ Silky-matte texture has a soft touch

■ Fine powder goes on evenly yet doesn’t feel powdery

■ Pure colors stay true and don’t smudge, even when layered

■ Melts moistly onto skin using Skin Melt Technology

■ Highly adhesive oil ensures it adheres snugly and maintains a beautiful finish

■ Nourishing ingredients care for the eye area

■ Free of alcohol (ethyl alcohol) and gluten*

■ Fragrance free

 

* Made without ingredients containing gluten (those that contain wheat, barley, or rye in their composition).

 

Cosmetic Ingredients

● Damask rose extract (Rosa damascena flower extract), rose hip oil (Rosa canina fruit oil), squalane (moisturizers)

 
LIMITED
CASE II
"MUTE THE ICONIC"

This eyeshadow case has a soft matte texture that embodies the “MUTE THE ICONIC” collection concept.
Mix-and-match your favorite colors to create a unique palette that is only you.

 

ADDICTION TOKYO CASE II "MUTE THE ICONIC"
HK$40

LIMITED
THE CREAMY STICK
EYESHADOW

This stick eyeshadow has a soft metallic shimmer that creates a frosty cool look.
With a creamy texture and astounding adhesion, it ensures your shimmery gaze lasts all day long.
Use it as an accent to level up the refinement of your muted makeup look.

 

ADDICTION TOKYO THE CREAMY STICK EYESHADOW
HK$190 1 limited-edition color

■ Glides on with a soft and smooth texture

■ Easy to blend during application, yet after a few moments it adheres snugly to maintain your desired look

■ Lasts all day and stays beautiful

■ Free of alcohol (ethyl alcohol), mineral oil, paraben, and gluten*

■ Fragrance free

 

* Made without ingredients containing gluten (those that contain wheat, barley, or rye in their composition).

MAIA101_5
101 Midnight Siren
Metallic silver with a frosty shimmer
0
Off
MAIA101-s_3
101 Midnight Siren
Metallic silver with a frosty shimmer
0
Off
0
2
3
NEW
BLURRING BRUSH 22

Achieve expert subtle shading and precise blending with this versatile brush.
The high-density, round shape makes it easy to replicate a professional finger-blurred finish.
Use it to blur the edges of matte lips for a perfectly casual look.

 

ADDICTION TOKYO BLURRING BRUSH 22
HK$270

■ Soft and comfortable on skin

■ High-density round brush with the optimal firmness

■ A pro-quality finish, like makeup has been blurred with fingers

■ Enables pinpoint application of lipstick, concealer and other items

 

How to Use

● After applying lipstick, concealer or other item, use brush to blur the edges or blend into skin.

NEW
EYELINER & BROW BRUSH 23

Execute precise, sharp lines with this ultra-thin brush that fits right into tight areas around the eye.
It can be used for both eyeliner and eyebrows and creates exacting, intricate designs.
Use it to blur the edges of matte lips for a perfectly casual look.

 

ADDICTION TOKYO EYELINER & BROW BRUSH 23
HK$ 255

■ Ultra-thin tip and firm bristles allow for precision application

■ Angled brush fits into narrow areas like the lash line and tips of the brows

 

How to Use

● Add eyeshadow or other item to the brush and apply in a thin line on lids or brows.